Blur bassist and famous cheese maker Alex James will be returning this year with his annual festival. The event has announced further acts which will be performing at this year’s event. The event took to their Instagram to announce the news.
The music and food festival, sponsored by British food conglomerate M&S, had been postponed due to COVID last year but will return for this year’s August Bank Holiday weekend. The three-day event will now take place on 27th August 2021 until 29th August 2021. The event, which is held at James’ picturesque farm located in the Cotswolds has announced three more acts to join the already impressive line-up. The three new additions, Maisie Peters, Tom Grennan and ‘Murder on the Dancefloor’ singer, Sophie Ellis Bextor, and will be joined by the existing line-up. Acts that are returning this August Bank Holiday include Rag’n’Bone Man, Zara Larsson, Sigala, Ella Eyre, All Saints, Morcheeba, Norman Jay, Reef, The Cuban Brothers, Tom Walker, Max and Harvey and disco legends Nile Rodgers and Chic.
James gave a statement expressing his joy concerning the festival going ahead this year, “I cannot wait to welcome everyone back to the farm this summer for our 10th Birthday party. We’re all in need of a serious celebration this year so we’re pulling out all the stops to ensure this is our best line-up yet. Roll on August!”
Also joining the line-up is the unlikely couple, rapper Professor Green and celebrity chef Gizzi Erskine.Erskine, who came into focus with her appearances on shows such as Cook Yourself Thin, teamed up with Professor Green last year to create their online series ‘Monday Night Fakeaways’. The series became so popular that the two launched a pop-up restaurant in London, and now the duo will bring their show Giz ‘n’ Greens and culinary expertise to this year’s festival. Joining them in the food component of the event includes, Romy Gill, Steven Lamb, James Knappett and Matt Tebbutt, the presenter of the BBC show ‘Saturday Kitchen’.
The first music and food festival which the 52-year-old musician held at his farm was titled ‘Alex James Presents Harvest’ and took place in September 2011. However, the festival was not successful after the promoters, Big Wheel Promotions went bankrupt and left vendors and ticket companies unpaid. In 2012 James, along with friend and famous chef Jamie Oliver, started The Big Feastival and from then on the celebration of food and music has been an event to which many look forward to each year. The festival’s first year included performers such as Paloma Faith, Noisettes and English Indie rockers Razorlight.
Along with the exciting line up of artists and food exhibitions, ticket goers will also get a chance to see James perform in his own band, Alex James Orchestra. With an amazing line up of artists and an impressive array of culinary entertainment, the event has something for everyone and will surely be an amazing experience.
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