A promotional hint at worldwide rap star Eminem’s possible new album name has become public news, after a website for a fake drug named ‘Revival’ has been released.
The website is named ‘askaboutrevival’ and you can see it here. It is cleverly riddled with Eminem lyrics all over the website and has a short advert for the drug on the home page, which all seems to be a huge marketing scheme to promote the upcoming album. The biggest giveaway however is that the E in ‘Revival’ is backwards, exactly like how Eminem has it on all of his logos.
Some quotes on the website that strengthen the connection to Eminem are “REVIVAL could be music to your ears” and “seize the moment”, a great one liner from the 8 mile track “Lose Yourself”, which is also quoted in the video when the actor says “I won’t waste my one shot”. The website also displays “but if you have them you should for sure seek medical attention, I need a doctor”, which clearly hints at Eminem’s smash hit with Skylar Grey, as well as the tune playing in the background of the video and when you call up the Revival hotline. Calling this gets you through to a pre-recording of the side effects of the medication, and ends with “Thank you for continuing to hold – we give you some serious fucking credit for sticking with this”.
This comes after Eminem, whose real name is Marshall Mathers, manager posted a photo on Instagram yesterday (October 25) promoting another artists release Trail By Fire by Yelawolf. But the secret lies in the background of Interscope records owner Paul Rosenberg’s photo, where you can see an advertisement for the non-existing drug ‘Revival’ on a large billboard poster on a building. He even captioned the image ‘look what arrived in the shady offices today’. Again another hint at Eminem, who also uses ‘Slim Shady’ as a stage name. See it for your self here.
Eminem’s label Interscope records seem to be responsible for the fake medication idea that supposedly treats ‘Atrox Rithimus’, and this isn’t the first time they’ve done something like this. In 2009 the award winning rapper promoted the release of his album Relapse by creating a similar fake website that was for a fake rehab clinic named Popsomp Hills (Pop Some Pills).
There has been no official announcement regarding Marshall’s next album release date or if the title really is ‘Revival’, but it seems to be pretty obvious that it’s going to be, and makes sense as its very similar too his previous album names Relapse (2008) and Recovery (2010). Earlier this month Eminem appeared on the BET Hip Hop Awards, where he freestyled a very political based rap against USA President Donald Trump, that earned a lot of media attention, and made it clear he is still relevant and ready to release new music, so the wait is on.
