Electronic music pioneer Brian Eno, expressed an imperative message during his keynote interview at the International Music Summit (IMS) Ibiza 2022, with BBC Radio 1 figure and IMS partner Pete Tong. Eno articulately emphasised the importance of tackling the Earth’s climate crisis now, and outlined how musicians, the music industry and fans can play their part in generating a greener world. The interview took place on the last day of the summit via video call, which was a perfect example of how to act mindfully of Mother’s Earth, by cutting unnecessary carbon footprint that is triggered by air travel.

The 73-year-old artist who is also known for his 1975 masterpiece named Another Green World, is the founding trustee of the campaigning organisation EarthPercent, whose goal is to inspire artists and companies within the music industry to play their part in saving the planet, and donate small sums of earnings, to organisations who are addressing and aiding the climate crisis emergency. Last summer Eno produced his first ever large-scale exhibition in Japan, titled ‘Brian Eno Ambient Kyoto’.  All his earnings from this exhibition are to go towards support of EarthPercent’s aim to raise $100 million by 2030.

Brian has appeared as a guest on the 1st episode of Series 2 of the ‘Sounds Like a Plan Podcast’ to talk about EarthPercent & how he sees a ‘Climate Opportunity’.https://t.co/mw9wpZVmTN@GregCochrane @Faymilton

— Brian Eno (@brianeno) October 14, 2021

During the summit, Eno spoke about the idea EarthPercent came up with to raise further money for this 2030 goal, which is to install ​“a sort of tax… a small percentage of the money that passes through all of the organisations in the music business – that’s to say, bands, artists, tours, agents, lawyers, record companies, streaming companies – and say to each of them: ​‘What about giving us one per cent of your take? And we’ll redirect that to the best organisations that are really making a difference.’” Adding, “A lot of money goes through the music business – culture is a huge business. What if we could say to people in the music business: ​‘I’m sure you want to give something to charities that deal with the environment, because most people do. And I’m sure you’re confused, because most people are. So what are the ones that will make a difference for a long time?’”

There was a huge selection of other individuals and artists from the music world who spoke at this year’s summit, as shown on the IMS website:

IMS Ibiza Summit 2022 speakers A-Z

AMÉMÉ (Artist, Benin)

Andreea Magdalina (shesaid.so; Founder; Romania/USA)

Andres Bretel (Point Blank Music School Ibiza / Ibiza Blau Music School; Lecturer; Peru)

Anna Lakatos (Point Blank Music School; Producer, Audio Engineer & Educator; UK)

Artbat – represented by Chris Braun (Artist Manager; House United; Germany)

Ariana Remskar (Viberate, Content Manager, Slovenia)

Becky Hill (Artist; UK)

Ben Turner (IMS, Summit Director & Curator, UK)

Blanka Nova (Point Blank Music School Ibiza / Ibiza Blau Music School; Director of Studies; Czech Republic)

BLOND:ISH (Artist, Canada)

Brian Eno (Artist, UK)

Dan Tait (Pioneer DJ; Artist Relations; UK)

David Boyle (IMS / Audience Strategies; UK)

Dean Wilson (Seven20; CEO / Co Founder & Pixelnyx; Co Founder; USA)

DJ Ravine (Point Blank Music School; Marketing Manager & Twitch DJ; Australia)

Duran Duran (Artists, UK)

Erol Alkan (Artist, UK)

Greg Marshall (AFEM, General Manager, UK)

Gregor Pryor (Reed Smith, Partner, UK)

Guillaume Le Nost (L-Acoustics; Executive Director of Creative Technologies; France)

Hannah Shogbola (United Talent; Agent; UK)

Iain Watt (Serenade; Active Investor; UK)

Inder Phull (Pixelnyx; Co-Founder & CEO; UK)

Jaguar (BBC Radio 1; Host of Introducing Dance; UK)

Jamie Burke (Outlier Ventures; Founder & CEO; UK)

Jamie Jones (Artist; UK)

Janice Taylor (EQ Exchange; Founder/CEO; Canada)

Joel Zimmerman AKA deadmau5 (Pixelnyx; Co Founder; Canada)

Jessica Wilson (Seven20; COO / Co Founder USA)

Kerri Chandler (Artist, USA)

Kurosh Nasseri (AFEM; Co-Founder/Lawyer; USA)

Laurent Garnier (Artist; France)

Laurie Charlsworth (Presenter, UK)

Lyor Cohen (YouTube & Google; Global Head of Music)

Maria May (CAA; Head of Electronic; UK)

Marina Ponti (United Nations; Director of the UN SDG Action Campaign; Italy)

Matt Abbott (LabelWorx; CEO / Co-Founder, UK)

Miha Vidmajer (Viberate; Product Manager; Slovenia)

Nastia (Artist; Nechto; Ukraine)

Nora En Pure (Artist; South Africa)

Ole Obermann (TikTok; Global Head of Music; UK)

Oli Isaacs (This Is Music; Artist manager for Bicep; UK)

Patrick Topping (Artist; UK)

Pete Tong (BBC Radio 1; Broadcaster; UK)

Portrait XO (Rania Kim; Artist; US)

Prospa (Artists; UK)

Ramin Rezaie (Solid Grooves; Label Manager; UK)

Richie Hawtin (Artist; Canada)

Robb McDaniels (Beatport; CEO; UK/USA)

Russ Tannen (Dice; President; UK)

Sam Schoonover (Coachella; Innovation Lead; USA)

Sarah Story (BBC Radio 1; DJ & Broadcaster; UK)

Sean Gardner (Moda Dao / Emanate; Founder: Australia)

Silvia Montello (AFEM; Association for Electronic Music; UK)

Simon Dunmore (Defected Records; Founder; UK)

Sophia Kearney (HE.SHE.THEY; Founder; UK)

Steven Braines (HE.SHE.THEY; Founder; UK)

Thilini Jayawickrama (AFEM; Events & Communications Manager, Australia)

Thomas Irwin (Point Blank Music School; DJ/Producer; UK)

Tristan Hunt (AFEM, Regional Manager, UK)

Tsha (Artist; UK)

Trevor McFedries; (Dapper Collectives/Friends With Benefits, CEO/Founder, USA)

Vasja Veber (Viberate; Co-Founder; Slovenia)

Wilf Gregory (Event Horizon; Group CEO; UK)

Zak Khutoretsky aka DVS1 (Aslice, Founder, Artist, USA)