The BBC Sound of 2024 longlist has been chosen by a selection of over 140 music industry experts, including Chase & Status, Mahalia and Olivia Rodrigo. This week, according to the BBC, there is news that it has been finalised. This award marks the potential of an emerging artist, with the ten artists chosen said to break through in 2024.
the sound of 2024 longlist is here ✨
a selection of the artists will be performing at maida vale studios on monday 8th january 2024. if you want to be there, register now: https://t.co/O2HAQ3FGLx pic.twitter.com/tdHSIJiiJI
— BBC Radio 1 (@BBCR1) December 4, 2023
The top ten acts are (in alphabetical order): Ayra Starr, Caity Baser, CMAT, Elmiene, Kenya Grace, The Last Dinner Part, Olivia Dean, Peggy Gou, Sekou and Tyla. From January 1, 2024, a countdown will kick off across Radio 1, counting down the top 5. The number one spot will be revealed live on Radio 1 on Friday, January 5.
It’s very hard to not be grateful ! I’m filled with so much joy and gratitude! Thank you too all my starrs , I see all your messages on me being your top artist , I’m so glad to be doing this life thing with you and that my music brings you peace and joy ! Ayra mob we just… pic.twitter.com/7N3TnyyNk7 — Celestial being (@ayrastarr) December 1, 2023
Head of Radio 1, Chris Price spoke of his excitement about the gender dynamic on the list, mentioning “With so many female artists on the Sound Of list this year, I’m really encouraged about the next generation of festival headliners. The list is as diverse as ever, reflecting the genre-agnostic nature of BBC Radio 1, which has supported every single one of the acts on the longlist. 2024 promises to be a great year for new music!”
The countdown of the Top 5 will kick off across Radio 1 on January 1st, 2204. The winner will be revealed live on Radio 1 during a special broadcast on Friday, January 5th. An event will be hosted at Maida Vale by Radio 1 called ‘BBC Radio 1 Sound of 2024 Live’ on January 8 2024. There is an application for tickets which is now open on the BBC Show And Tour website – see here for details.
The competition dates back two decades, with the first BBC Sound of in 2003! Among the success stories, boasts Ellie Goulding, 50 Cent, Sigrid and last year’s winner, girl group, FLO.
BRIT School alumna, Olivia Dean has also been named ‘BBC Introducing Artist of the Year’ live on-air, after the ‘secret’ award was announced unknowingly to Ladies Room’ singer, Olivia in an interview with presenter Jess Iszatt. The artist humbly accepted the award, thanking the emerging talent organisation BBC Introducing for all their support. She commented “Thank you so much for all the support over the years BBC Introducing! You are such an important and valuable platform for up-and-coming musicians. From my very first gig at the Lexington until now – poof crazy! So excited to be your artist of the year!!”
i won @bbcintroducing artist of the year !!
wow @jjiszatt thank u for being there from the beginning ❤️ https://t.co/5hSRHCy1J3— Olivia Dean (@oliviadeano) November 28, 2023
