American rapper 50 Cent is now the proud new sponsor of a football team in Wales. Based in Cardiff, AFC Rumney are a girls Under 14s team now receiving sponsorship from the “Candy Shop” singer and collaborators G-Unit. The team are said to be “buzzing” about the sponsorship.
The team’s manager Richie Brown has explained that a parent of one of the AFC Rumney players had worked with 50 Cent on a recent tour, and was urged by some other keen parents to “see if you can get some sponsorship out of him for us”.
Brown commented on the matter, “He said he would ask the question – worst case scenario was [50 Cent] would have just said no. Thankfully he didn’t, he agreed to it. He sponsored our away kit first of all, and then we were a little bit cheeky. We asked for a little bit more, and he sponsored us again for our tracksuits.”
The team plan to debut their new kits next week for their first away game of the season. Richie Brown said the team are also “going to get a few photos taken and sent over to him, then hopefully he can give us a good luck video or something to acknowledge it all. We’re massively appreciative of everything he’s doing for us right now. We love the support.”
We feel absolutely over the moon that our u14s Girls have been sponsored by World Known Superstar Actor / Music Producer @50cent @gunitbrand
He has provided our girls with a brand new, top quality tracksuits & away kit which we look forward to wearing this season
Thank You pic.twitter.com/l957VejqJx
— Cardiff BluebellesFC (@CBluebellesFC) October 5, 2023
After being discovered by rapper Eminem, New York born 50 Cent shot to fame back in 2003 with his smash hit “In Da Club”. Additionally, G-Unit was an American Hip-Hop group that included 50 Cent, alongside Tony Yayo and Lloyd Banks.
Due to the rapper’s mid-naughties fame, team manager Brown seems to think that despite the players being excited, the sponsorship is an even bigger hit with the parents. “I’m sure more of them know who he is than the players because of their ages, but the buzz around the team and the whole club really is amazing and its all down to him.”
“At first when you tell anybody they don’t believe it, they just say ‘no way, there’s no chance that’s going to happen, he’s too big of a superstar’. It’s huge for grassroots football teams to get people and businesses support us to be able to get better things.”
Brown is hopeful that the new kits and exciting sponsorship will manifest into stronger performances and higher confidence from the team. “We’ve had a bit of a slow start and lost a few games,” he said. “But hopefully now this can get our confidence back – fingers crossed it brings the results back on the pitch as well.”