The UK-based artist Gia Ford has released her newest track “Falling In Love Again”. The song which was released on Chrysalis Records was written in 2019 with Benjamin Francis Leftwich & Joseph Wander.
Watch the video here
The Sheffield-born artist who now resides in London, describes their style in the following three words: “Androgyny, drama, prep” and their music has been classed under the genres of alternative R&B and indie-pop. The singers’ previous label Dirty Hit is home to some of Britain’s biggest new pop: Rina Sawayama, Beabadoobee and The 1975, although the singer has now moved on to indie label Chrysalis who have an impressive roster including Emeli Sande, Nick Drake, Laura Marling, The Waterboys and many more.
Recalling the meaning behind the song, Ford explains “This song is based on a story my friends told me about their dad and his late wife, and how for a while after her death, no one could replace her. He used to dress his new girlfriends in clothes like hers.” She continues “At first it sounds odd, and might make you feel uncomfortable. But really it’s a love song, just told in a different way.”
Inspired by the world of drag, Gia mentions how the subculture of the queer community (of which she is also part of) has been such an influence on her music, she references “the freedom of gender expression, the fantasy” and “the alter egos.”
Listen to the song here
“Falling in Love Again” follows the previous single drop “Aligator” which was released earlier this year and received accreditation in NME, Dork, Line of Best Fit and Clash Magazine. Speaking about “Alligator”, Gia states that it is “a song about a desperation to be seen and heard. I am being facetious by painting myself as multiple unbelievable creatures to garner attention. In the opening statement, I am an Alligator. Then, when that goes ignored, I am ten feet off of the ground, with feathers — a whole new creature, perhaps still the Alligator, perhaps something different.”
Ford was recently announced as an official artist for SXSW 2024. The Austin, Texas-based festival features conference sessions, film & TV festival screenings, music festival showcases comedy festival events, world-class exhibitions, tech competitions and award ceremonies. The event runs from 2024 from March 8-16!
The musical magpie was also named as one of The Great Escape’s First Fifty for 2024. The festival will be hosting a night in collaboration with Clash at the East London venue, with Ford headlining at Paper Dress Vintage on the 15th of November. The lineup also includes Essex-based singer, songwriter and producer Erin LeCount and Scottish songwriting sensation, Jacob Alon.
Grab tickets here
